Blizzard Jam-Packed; No Blizzcon in 2012
Posted 25 January 2012 by Flux
Blizzard PR sent out an email early today announcing their 2012 Battle.net World Championship. Strangely slipped into the second paragraph is the announcement that due to a “jam-packed” schedule, there will be no 
Blizzcon in 2012. Shocking news but I had wondered how they were going to fit in three game releases, Blizzcon and anything else this year. The full email text is quoted below.
We’re excited to be showcasing Blizzard eSports on a truly global stage this year. We’re also heavily focused on getting Diablo III, Mists of Pandaria, and Heart of the Swarm into players’ hands as soon as possible. In light of our jam-packed schedule, we’ve decided to hold the next BlizzCon in 2013.
More details about the 2012 Battle.net World Championship and BlizzCon 2013, including specific dates and locations, will be coming in the months ahead.
I am thinking this is not a good sign. If d3 is done then why not have the D3 devs there talking about the game and same goes for HOTs which was my understand is also Nearly™ complete.
Couse you dont have to talk about something that was already released, I’ve watched the last 2 blizzcons and they didn’t say a word about the games that were out already. Only thing they could be talking about would be D3X but it’s 2 early to announce that.
Where did you get the impression that HotS is anywhere close to being done?
I said nearly™ not close and it is supposedly out this year. Last march Dustin Bowder said he expected development to take 1 year so that would be this march. And I still expect it out before what would have been blizzcon.
Yes, a very curious move indeed. Honestly, they have a full plate but that shouldn’t really kill the devs to take a few weeks out of their schedule, especially since it’s 10 months away…
Either way, what is done is done and if don’t get DIII soon, I don’t know what to think..
It’s not just showing up to the event, but preparing a playable demo. That in itself is easily 2-3 months of work for at least 2-3 people, and likely many more who would need to chip in as well.
I like it. Focus on development. Conventions are nice, but not really necessary in the grand scheme of things.
Clever Blizzard, they know that if they dont get D3 out before Blizzcon, people would only attent to burn everything down!!! People are angry Blizz, you know it! We feel it!!!
Gawd, I could not even imagine writing a news item pondering if one of the big reveals at this year’s Blizzcon will be the release date.
But in case no one else says it, and it has to be said….
sign of release.
D3 will be “out before Blizzcon”. That’s why the next Blizzcon is in 2013, obviously.
Wow, did not expect. I suppose it’s a wise move though. All these events are major overhead costs. It would make Blizzard a more top heavy company if they would recruit to be able to sustain the effort.
Agree 100%
Had a blast last time and was really looking forward to going again this year. Wasn’t expecting any big announcements or anything but it was going to be an excuse for a really big meet up for my guild.
Sign of release. 22th of March.
LOL, they probably don’t have enough body guards to protect them from angry Diablo fans.
“Jam-packed” I’m sure, aren’t they always? Is there a time when they aren’t busy?
It’s because they won’t have **** to say at a BlizzCon this year.
You hit the nail on the head nothing to say or announce then why hold a convention. Unless you directly want to see the disappointment on the faces of your fans.
Yeah. It’s a good move, imo. If they aren’t announcing Titan (which is still probably 10 years from completion, knowing Glacial Entertainment) then it’s good to just…not have a convention. BlizzCon has a use, but it isn’t necessary every year.